Campfires are an integral part of outdoor recreation in Victorian State Forests. Managing campfires safely is crucial for public safety, reducing bushfire risks, and protecting nature.
In partnership with The LOTE Agency, we held a series of focus groups with a range of community members with varied backgrounds, cultures, and experiences to understand the challenge from their perspective. During these sessions, we explored current practice, challenges, and preferences for information and other support. We then interpreted these insights through a behavioural science lens — specifically using the COM-B framework — to help identify the types of initiatives that could support change.
We'd love to help you unpack the problem. Get in touch.