To support the implementation of a landfill ban in Victoria on unwanted electronic and electrical items, the Department of Environment, Land, Water and Planning, working in collaboration with Sustainability Victoria, sought to understand why householders and Small to Medium Enterprises (SMEs) may – or may not – take their e-waste to local transfer stations for recycling.
BehaviourWorks began by undertaking a ‘Deep Dive’ investigation, surveying householders and SMEs in metro and regional Victoria to identify beliefs, intentions and behaviours around e-waste recycling.
What did we find?
The findings suggest that a lack of knowledge was a major hurdle to changing e-waste recycling behaviours, with many survey participants indicating that they didn’t understand what the term ‘e-waste’ meant, nor what could be done with it and where local transfer stations for recycling were located.
The research revealed that people are more likely to take e-waste to transfer stations if they think it will result in good environmental and social outcomes, know what e-waste can be taken where (and when), and are able to access transfer stations easily.