With Chapter 10, we begin the Application phase of The Method. In this phase, we trial our interventions to determine their impact. The first step on this journey is to identify the measures that will give us the clearest picture of the effectiveness of our ideas and programs.
Success measures mean different things in different contexts. Almost always, this involves lifting our eyes from tracking progress, implementation and activity to whether or not we are delivering the intended changes that motivate and justify an initiative and how we might attribute changes to our intervention.
You can never measure everything you’d like, nor as well as you’d like, so making good decisions about what to prioritise is important. This chapter provides a tool that prompts users to think about different types of indicators and measures, with case studies to illustrate how we’ve navigated these choices in different contexts in the past.
Influences, further reading and blog posts related to this chapter.
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