New findings reveal that households can cut their food waste by 40% by using OzHarvest’s Use-It-Up tape, which Yarra Trams will be displaying on bright yellow trams across the city.
Australia’s leading food rescue organisation, OzHarvest, is ramping up the fight against food waste with new studies, conducted with BehaviourWorks Australia, that reveals households can cut their food waste by 40%... just by using their innovative Use-It-Up tape!
To encourage Melbournians to get on board fighting food waste, and using their effective Use-It-Up tape, OzHarvest partnered with Yarra Trams to display commonly wasted foods and their Use-It-Up tape on bright yellow trams across the city.
OzHarvest Founder and CEO, Ronni Kahn AO, says urgent action is long overdue for Australia to halve food waste by 2030 - a national goal as part of Australia's National Food Waste Strategy and the United Nations’ Sustainable Development Goal 12.3 (halve per capita global food waste by 2030).
“With the average Victorian household throwing away around $2,200 worth of food each year, this is a great way to save food, money and save the planet”.
BehaviourWorks Australia’s Dr Mark Boulet, led the behavioural research.
“OzHarvest’s Use-It-Up tape is a simple yet powerful solution, helping households reduce food waste by 40% and halving waste of fresh produce like fruit, veg, dairy and meat. The tape is a visual reminder of what food needs to be used up before buying more, it can be used in the fridge or pantry and on food containers, making it a versatile tool for reducing food waste in the home.”
Read more about this exciting OzHarvest campaign in the Herald Sun (print):
Read more about the research:
Read our blog for more on the innovative Use-It-Up tape:
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